Complete guide on how to write an ad

First, you choose a platform. That could be Facebook, Google, Instagram whatever.

If you decide to use Facebook or Instagram(which I highly recommend), check out my free guide in which I cover every part of that.

However, let me tell you how to write an ad in general.

First, you pick an ideal customer. That person will be your avatar. The avatar is who you write your ads for.

And what qualities does this avatar has to have?

Let me tell you a few examples: age, gender, location, interests, etc. And one of the most important here is their awareness level.

Every business owner assumes that everyone knows the same things they do. But most of their customers have 0 clue about the nuances. And they assume that almost everything they know the customers know.

That‘s simply not the case.

One more thing. People using your products will not read your ads. Assume that every one of your readers are new customers.

Once you know who you write for it‘s much easier to write a good ad.

Now, if you want a complete set of knowledge, check out my 30 marketing tenets for free.